privacy policy

Introduction

At ABX store, we are committed to protecting the privacy of our customers and website visitors. This Privacy Policy outlines how we collect, use, and disclose personal data when you interact with our website, purchase our products, or communicate with us. We comply with the Digital Personal Data Protection Act 2023 (DPDP Act) and other applicable Indian laws.   


Information We Collect

We may collect the following types of personal data:

Personal Data: Name, email address, phone number, shipping address, billing address, date of birth, gender.

Account Data: Username, password, purchase history.

Payment Data: Credit card number, expiration date, and security code.

Device and Usage Data: IP address, browser type, operating system, referring URLs, and pages visited.

Other Data: Any other information you provide to us, such as product reviews, customer service inquiries, or survey responses.

How We Use Your Data


We may use your personal data for the following purposes:

To Process Your Orders: We use your personal data, account data, and payment data to process and fulfill your orders, send you order confirmations and shipping notifications, and provide customer service.

To Improve Our Website and Services: We use device and usage data to analyze website traffic, understand how customers interact with our website, and improve our products and services.

To Communicate With You: We may use your contact information to send you marketing emails, promotional offers, or other communications about our products and services, provided you have given us your consent. You can withdraw your consent at any time.

To Comply With Legal Obligations: We may use your data to comply with applicable laws and regulations, or to respond to legal requests or inquiries.


Disclosure of Your Data

We may share your personal data with the following third parties:

Service Providers: We may share your data with third-party service providers who assist us in operating our website, processing payments, fulfilling orders, sending marketing emails, or providing other services. These providers are contractually bound to protect your data.   

Business Partners: We may share your data with business partners who offer products or services that may be of interest to you, only with your explicit consent.

Legal Authorities: We may disclose your data to comply with applicable laws and regulations, or to respond to legal requests or inquiries.

Your Rights

Under the DPDP Act, you have the following rights:

Right to Access and Correction: You can request access to your personal data and have it corrected if it is inaccurate or incomplete.

Right to Erasure: You can request the erasure of your personal data under certain circumstances.

Right to Data Portability: You can request a copy of your personal data in a structured, commonly used, and machine-readable format.   

Right to Object: You can object to the processing of your personal data under certain circumstances.   

Right to Withdraw Consent: You can withdraw your consent for the processing of your personal data at any time.   

Security: We take reasonable security measures to protect your personal data from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure.   


Children's Privacy

Our website is not intended for children. We do not knowingly collect personal data from children.   


Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website.